Built on AWS
Products that run inside the customer's AWS account. Not multi-cloud tools with an AWS connector. AWS-native from the architecture up.
Better Together
We partner with like-minded companies and entrepreneurs who are driving AWS AI adoption by building and marketing innovative solutions deployed on AWS.
Cloud Scal3 Better Together partners are complementary by design. We extend what they deliver, and they extend what we deliver, so the customer gets a more complete picture of AWS governance than either company could provide alone.
What We Look For
The right partner is not just any AWS ISV. It is a specific kind of builder.
Cloud Scal3 Better Together partnerships are selective. We look for companies and founders solving a real governance or adoption problem on AWS, for business teams, with AWS-native architecture.
Built for business teams
Solutions designed for the people who own budgets and outcomes, not just the engineers who own infrastructure. The non-technical team is the user.
Accelerates AWS AI adoption
Products that make AWS AI workloads more governable, more accessible, or more economically sound for the organizations deploying them.
Complementary by design
Solutions that extend what Cloud Scal3 delivers rather than overlap with it. Two control planes closing different gaps for the same customer.
Think your product belongs here?
Thoughtbox AI
thoughtbox.ai
Thoughtbox AI builds purpose-built AWS-native solutions for the business teams who own software spend. They are the founders behind Marketplace Central and the first company to meet every criterion in the Cloud Scal3 Better Together program.
Marketplace Central: AWS Marketplace Procurement Control Plane
FinOps Center governs what you spend. Marketplace Central governs how you procure it.
Stop managing AWS Marketplace in spreadsheets. Marketplace Central gives your procurement, finance, and IT teams a purpose-built command center for every vendor agreement, private offer, free trial, and invoice, connected directly to your ERP.
Serverless. AWS-native.
LambdaDynamoDBAPI GatewayCognitoEventBridgeAmazon BedrockCost ExplorerAWS KMS
Deployed in your delegated AWS account. Your data never leaves your environment.
Cloud Scal3
FinOps Center
- IAM-level cost attribution by team, application, and workload
- AI model approval catalog with CCoE governance workflow
- Bedrock spend tracking by model and IAM principal
- Weekly spend approval via FinOps Center Spend Cards
- MAP Migration Acceleration Program lifecycle management
- CFM Scoreboard with letter grades per team and portfolio
Thoughtbox AI
Marketplace Central
- Centralized view of all AWS Marketplace agreements and renewals
- Free trial tracking with automated expiry governance
- Private offer review with Bedrock-powered term extraction
- Internal approval workflow before offer acceptance
- Automatic PO generation in SAP, Coupa, and Workday on agreement
- Invoice to agreement reconciliation with variance flagging
The Complete AWS CFM Governance Solution
Procure
Marketplace Central
- ›Discover vendors and evaluate offers with full context
- ›Govern free trials before they auto-convert
Commit
Marketplace Central
- ›Accept agreement in AWS Marketplace
- ›Marketplace Central triggers PO in your ERP automatically
Govern
FinOps Center
- ›Marketplace spend flows into FinOps Center automatically
- ›FinOps Lead approves AI models; Product Owners set estimates
Optimize
FinOps Center
- ›CFM Scoreboard grades every team on spend efficiency
- ›Agent Bill answers governance questions in plain English
Reconcile
Marketplace Central
- ›Invoice matched automatically to the originating agreement
- ›Discrepancies flagged for finance review before books close
Cloud Scal3 is an authorized implementation partner for Marketplace Central. A joint engagement means one team configures both control planes and onboards every stakeholder role in a single delivery motion.
The Impact Lab
theimpactlab.ai
The Impact Lab builds purpose-built middleware for Amazon Marketing Cloud, combining a production-grade first-party data activation pipeline with a curated library of 50+ marketing queries. Cloud Scal3 brings the agentic application layer: Amazon Quick and Amazon Bedrock AgentCore Runtime expertise that powers the conversational intelligence 1P Activator runs through. Together they co-developed 1P Activator: the fastest path from customer data to Amazon audience intelligence, with a governed agentic interface built on AWS.
1P Activator: First-Party Data Activation for Amazon Marketing Cloud
Your customer data, working inside Amazon. Without a data engineering team.
Non-endemic brands and performance agencies know their customers. 1P Activator connects that first-party intelligence directly to Amazon Marketing Cloud: privacy-compliant, no SQL required, live in days not months. Cloud Scal3 builds the agentic application layer on Amazon Quick and Amazon Bedrock AgentCore Runtime, so marketing teams can ask questions in plain English and take action without touching a data pipeline. The Impact Lab provides the AMC product, the privacy-compliant ingestion pipeline, and the query intelligence behind every answer.
AWS-native. AMC clean-room.
Amazon Marketing CloudAmazon Quick DesktopAWS Clean RoomsS3LambdaIAMKMS
Customer contact data is hashed before it touches Amazon. Raw data never leaves your environment.
Cloud Scal3
AWS Agentic Application Development
- Purpose-built agentic applications on Amazon Bedrock AgentCore Runtime
- Amazon Quick integration: Topics, Spaces, Embedded chat, and Desktop client
- Role-scoped MCP server development connecting conversation to governed action
- AWS infrastructure design, IAM, security, and compliance architecture
- Managed deployment and onboarding from AWS Marketplace
- Ongoing cloud operations and agentic application optimization
The Impact Lab
1P Activator
- Upload any CRM export: emails, phone numbers, or customer identifiers
- Automatic privacy protection: contact data hashed before touching Amazon
- Managed pipeline into Amazon Marketing Cloud clean-room environment
- 50+ pre-built AMC query library for non-endemic brand use cases
- Plain-English questions via Amazon Quick Desktop, no SQL required
- Multi-client support for agencies managing multiple Amazon advertisers
Who 1P Activator Is For
Non-Endemic Brands
CPG, retail, financial services, and insurance brands that advertise on Amazon but do not sell there. You have the customer data. 1P Activator connects it to Amazon.
Performance Agencies
Agencies running Amazon campaigns for multiple clients who need a scalable platform to activate first-party data and deliver insights without a data engineering team.
Mid-Market Amazon Advertisers
Brands spending $500K to $5M+ annually on Amazon Ads who are sophisticated enough to know first-party data matters but need the shortcut to activation.
Cloud Scal3 and The Impact Lab co-developed 1P Activator as a joint solution. Cloud Scal3 builds and operates the agentic application layer on Amazon Quick and Amazon Bedrock AgentCore Runtime. The Impact Lab delivers the AMC pipeline, query library, and onboarding. One engagement. One delivery team. Both layers live.
Built on AWS
Both products are AWS-native. Your data never leaves your environment.
FinOps Center is deployed via CloudFormation from AWS Marketplace into your AWS account. Marketplace Central is a serverless application deployed into your delegated AWS account. Neither product requires cross-account data egress.
FinOps Center
CUR 2.0Amazon BedrockQuickSightAthenaControl TowerS3Lambda
Marketplace Central
LambdaDynamoDBAPI GatewayCognitoEventBridgeAmazon BedrockCost ExplorerKMS
Ready to give your business teams full command of AWS?
Cloud Scal3 will scope your environment, configure both control planes, and have your finance, FinOps, and procurement teams operational in weeks.